Do you have doubts about your ability as a writer and as an entrepreneur?
What is holding you back from starting a blog?
Is it the money factor? Or rather the expenses to be incurred?
Is it because you think you need to have good web designing skills in order to create a website?
Or is it because you think a blog is the result of a team effort – of writers, web designers, and video experts?
Well, I can totally get it.
There are many questions that come to the mind and despite a wealth of information out there, things can be extremely confusing for a newbie.
But why do you want to start a blog anyway?
I hope it wasn’t because you think it’s the easiest way to make money in your spare time.
And I hope it wasn’t because you were suddenly inspired by the success story of a famous blogger and thought it will not be difficult to replicate the methods that he wrote in his blog.
Starting a Blog is Easy, Achieving Success isn’t
Let me tell you it’s very easy to start a blog.
But if you want to start a blog as a means to make money online, it takes time and a hell lot of work to be able to do that.
There are specific monetising methods – ads, selling products, affiliate marketing, freelancing – but not many achieve success in it.
I do not wish to discourage you but it’s a fact that the failure rate in the online business is very high.
Statistics say that 90 percent of all Internet business start-ups fold up within the first four months itself.
It’s a path that’s strewn with frustrations and anxiety.
Unless properly managed, it’s never easy to for a blog to get traffic.
There are just too many factors going against a blog. The odds of failure far outweigh that of success.
It takes a long time and consistent publication of good content on it so that people start noticing it and eventually follow it.
It goes without saying that no niche is competition-free.
The point is, despite the relative ease with which we can start a blog, achieving success with it is very difficult.
When you see a successful blog, you do not see the amount of hard work that had gone into making it the way it is now.
To Know the Road Ahead, Ask Those Coming Back
If you have already decided to get your hands dirty with the blogging business, it pays to understand a few things first.
- It’s a gradual process and you will be spending an insane amount of time in front of the computer. Do you think you can spend at least 2 hours daily on your computer?
- Blogging or online business is a serious activity and you might have to sacrifice a bit of your social life, TV time, and weekend parties. Can you do that?
- If you’re with a 9-5 job, your progress will be slower than the rest. Are you mentally prepared for the extra grind and to avoid comparison with other people who started their business around the same time as you?
- You will need some lifestyle adjustments and might need to stay awake late in the night. Can you cope with that?
- You will be learning many new skills every day. At the same time, you might need to unlearn some. Are you open-minded and excited about learning new things?
- You will have to write or create good quality content regularly. In fact, in the beginning, when your blog is new, you will have to publish at least one post in a week (ideally, it ought to be 2-3 posts a week). Are you ready for it?
- You will need to force yourself out of your comfort zone and be ready to face criticisms and nasty remarks from people about your work. Can you do that?
- The Internet marketing world is a noisy place and there will be many people who are loud about their successes. You will need to guard yourself against the feelings of jealousy about other people’s success stories.
- You don’t need to be a great writer to be successful in blogging but then, you will be writing a hell lot and publishing them regularly on your blog. Can you communicate well with your audience through your writing?
- Internet marketing is a constantly shifting landscape. Can you adapt to changing situations easily?
- You will need to do a good deal of research for content creation. Which means you will be reading a lot – blogs and books and watching many videos. Can you do that?
There are many online digital or affiliate marketing courses that teach you the basics of Internet marketing and the SEO things that are needed for building up a good online business. Pick one that suits your budget and requirement.
Wealthy Affiliate has many flexible payment options too.
If you’re a complete newbie, it’s the best place to be for a firm grounding in the world of affiliate marketing.
If you want to know more details of it, be sure to read a few blog posts here itself.
Learning in a Community
There are many benefits of being in an online community of learners.
After all, taking part in an online course is much more than simply sitting in front of your computer. You become part of a community of learners through active engagement.
In an online community, you will be brushing shoulders (literally) with many successful and experienced people and not just people who are at a similar level of experience as yourself. This makes the learning more exciting.
One of the advantages is the instant support from other members when you engage yourself in the classroom (the online classroom, of course).
It’s a whole new concept of learning that recognises that learners themselves are an important source of information and knowledge in addition to the trainers and the training material.
In a community learning, other people with better experience offer you valuable insights to problem-solving and value addition, always pushing and nudging you along the way ahead.
In this respect, I have always found the Wealthy Affiliate Community truly amazing.
Theirs is a huge community with many famous affiliate marketers who always throw in their bit from time to time in the community in a true pay-it-forward fashion and that’s a huge advantage for people who are just starting out.
When you are in a community of online learners, people are always engaging in reciprocal learning where they share perspectives, experiences, mistakes and winning formulas with one another.
Effective learning happens through sharing, reflection, discussions, debates, and critical thinking.
The learners are both the helpers and the helped.
If you are just setting off, make sure that the course you choose has an active online community.
It makes the learning that much more exciting and effective.
Is it Too Late in the Day to Start a Blog Today?
For many of you who are fired up to jump headlong into the highly competitive and noisy world of Internet marketing, the big question is “is it too late to start a blog?” because it all seems to be a damn crowded place already.
Well, definitely not.
Most people who start out (whether it was in 2013 or 2019) feel that it’s already too competitive and crowded for them to stand out.
You see many successful blogs with thousands of followers publishing amazing content regularly and it’s natural, as a beginner, that you’re intimidated with the whole thing.
It feels as if in every niche, everything that had to be said has already been done to death and that every inch of the ground has been covered already.
So, how in the world are you ever going to squeeze in there and stand your own ground?
If you have done a bit of your own research, decided on a niche and are already prepared for the grind ahead, just know that there is still room for you even today.
People will still depend on the search engines to find information. In fact, people are becoming more dependent on search engines than ever before. With the advent of voice-activated searches, the way people are making searches are changing. But Google is never going away.
People still prefer fresh and unique ways of looking at things. So, relevant content will continue to rule.
The niches that one could think of are infinite. Just as there is an infinite number of niches, so are the sub-niches.
Each of the sub-niches will have its own potential audience. And with the changing lifestyle and preferences of the people, you will always have ways to cater to their needs.
Remember, content audiences are always growing and the Internet population is expanding each day.
It’s just a matter of finding out your potential audience and where they are located.
If you have the right mental framework, go ahead and start a blog today.
It is hard work and you should not be expecting overnight success.
It may take months, and in some cases, years to develop a blog.
Are you ready for the long haul?